Hence, the marketing strategy used by Rolex has helped it in achieving its set goals of marketing strategy and it has positioned itself distinctively from its competitors. It has employed more than four thousand watchmakers in about one hundred countries (Mulier, 2010). PreserveArticles.com: Preserving Your Articles for Eternity PreserveArticles.com is a free service that … Rolex’s current marketing strategy will assist in analyzing the success of Rolex in such dynamic and competitive wristwatch industry. In order to reach the right target market, Rolex has made a drastic changed in its marketing strategy by moving from traditional mediums such as Television Advertisements and advertisements in newspapers and magazines to celebrity endorsements such as Roger Federer and events sponsorships; both of these elements have created a new image in the market. Please fill out form as more detailed and accurate as you can. Essay on An Autobiography of a Wrist Watch. Not to forget that a wrist watch is functional, convenient and make your life easier by having a good relation with time. qualities. We want you to enjoy the cooperation, so we are ready to hear any feedback. The Hour, Minute and Second Hands ; the cost of these activities is comparatively less than that of ATL activities. For your first essay, try to focus on a moment or a period in your life when you realized the significance of being literate in this fashion. Although the brand is considered to be a luxury brand but it is vital to get the viewpoint of the customers to understand the factors that led to the development of such image. The group of people who work for IQEssay is not just employees. From the study of Rolex advertisements and marketing activities such as sponsorship of events, it is evident that its marketing strategy is truly a sponsorship and celebrity endorsement strategy. Disclaimer: This work has been submitted by a university student. Group Name: Success Hunger The seeds would be placed in the object then taken out and counted. Since the human factors are being studied, it is important that after gathering sufficient theoretical knowledge, the data collected is analyzed properly. All work is written to order. I recall someone once telling me, "If you respect another individuals time, you respect their money." A wristwatch is designed to be worn around the wrist, attached by a watch strap or other type of bracelet, including metal bands, leather straps or any other kind of bracelet. were first measured by plant seeds. In order to build a successful brand in the market, it is important for the companies to focus on development of realistic and well-designed marketing strategy that will support them in achieving their desired objectives (Wansink, 2003). Fall Trimester 2012 https://EzineArticles.com/expert/Joseph_Schwartz/1152778, Shopping and Product Reviews: Jewelry-Diamonds You will find the right way to succeed in studying. Clock face, Seiko, Sapphire 712  Words | This is what can be called professionalism. If we need more details about the work you need, we will contact you shortly. In luxury wristwatches industry, Rolex is the leading name and it has become a status symbol worldwide. This service has become real salvation! 100% Plagiarism-Free Essays. Instead, we provide you with high-quality academic writing help and fast online support. When scales were developed people would use... {draw:frame} Watches Are Functional. 1136  Words | It has been considered as a male watch for a long period and it has started to penetrate slowly into the female wristwatch market. That same day was my birthday. The volumes of objects like gourds, containers, etc. Almost 70% of the respondents agreed that they buy a brand because they want to develop an association with their favorite star and want to share something similar so that they can enjoy the feeling of belongingness with their aspiring personality. Sherman Alexie, Writing, Smoke Signals 1120  Words | Submitted To: Our team respects the values we created throughout the years of working. A timepiece from another era allows younger generations to remember and appreciate the time and people who lived in an era before theirs. It came about on a beautiful day I decided to escort "shade" my girlfriend to the Mall for some window shopping. This timepiece is especially worn on the, it out and replace it. {draw:frame} Introduction of Titan wrist watch Add style and charisma .        I like this movie because through all its action and comedy to entertain the audience I believe there was a clear-cut positive message. The three important reasons of wearing a watch aside from being able to read the time, is professionalism, time management, and personality fit. We're here to answer any questions you have about our services. Our writers are developing their writing experience every day. And most importantly, I was able to work and earn money for my family. *The* Dial Side of the Movement To sum up, a watch importance in modern life is to affirm your style in respect of your age and your social class. Thanks a lot! Rolex has created distinctive image in the market by portraying itself as the luxurious brand that is worn by celebrities. These types of watches with more functions than just displaying the common time will cost the user a fortune. Description of the Event There is truth in this belief because wristwatches do generally help us keep track of time and make us aware of what priorities we need to take note of first. II. D.     Preview: Next I will give you a Premium If they ask me if I am ready to recommend this author, I will answer without a doubt: Yes! If not, I'm going to educate you on why it is important to wear one, and it's not only to tell you the time. There are thousands of styles present in the market. The illustration above shows the motion works of a center-seconds watch. Time Management - Whether you're in the business world or living the personal lifestyle, having a watch is the very tool that can help you with time management. Get help from experts and achieve academic success. The watches are developed with highly experienced and well-trained people who have thorough knowledge and understanding about the wristwatch designing and manufacturing. We are not chasing money and popularity, as lots of companies do.